CYBERLAB@NAHJ
Back by popular demand! Now in its third year, this collection of sessions in the two rooms that make up our CyberLab@NAHJ on Thursday and Friday, June 16 and 17, will help journalists enhance their portfolio and get the skills needed to excel at storytelling in today’s changing news media. It’s like a multimedia boot camp, but with selections a la carte. Some of the classes will be repeated during the two-day period, some will be in Spanish, most of them will be bilingual with bilingual presenters or assistant trainers in the room. There’s something for everyone.
THURSDAY, June 16
9:00 a.m. – 10:30 a.m.
Twitter 101
Love it or hate it, Twitter is a major social, cultural and political force around the world. From the Japan earthquakes to political upheaval in the Middle East, usage of twitter has played key roles in telling the world’s stories as they’re happening. This workshop teaches you the fundamentals of tweeting, including how to filter out those golden nuggets from the fast-moving stream of information and most importantly how to engage an audience. Walk away from this session with the confidence to start tweeting like a pro and knowing your hashtag from a hole in the ground.
Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com
Google Tools for Journalists: Getting the Most from the Web
Learn how to work more efficiently and effectively on the web. Whether you’re in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see what’s hot and what’s not, and add a visual edge to your online content.
Presenter: Sean Carlson, Manager, News Industry Relations, Google
10:30 a.m. to Noon
Real Time Reporting
Deadline? What’s a deadline when anyone can report the news from the scene at a moment’s notice? Today’s news is an instantaneous event developing at the speed of life itself. Learn the principles of reporting as news happens using today’s mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual.
Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism.
Streaming Live Video
Live-casting breaking news and scheduled events is exploding around the Internet and in news organizations. Take a tour of such services as Livestream and Justin.tv. Learn how these and other services are leading a revolution in digital broadcasting. After this session you’ll be a living, breathing broadcast station ready to share the news as it happens.
Instructor: Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican
2 p.m. to 3:30 p.m.
Cheap and Free Tools for the Digital Journalist
You’ll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. It’s a potluck of ideas – come ready to share your favorite tools while walking away dozens of new ones.
Session leaders: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism
Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican
Audio Slideshows 101
A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a story’s emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if you’re wading into the ocean of digital storytelling. The principles learned producing audio slideshows can be the foundation on which you build your multimedia portfolio throughout your career.
Instructor: Michelle Johnson, Associate Professor of the Practice, Multimedia Journalism, Boston University
3:30 p.m. to 5:00 p.m.
Geek out! (Latest gadgets, apps, technology)
This now annual session is where attendees ’Get their Geek On’ by sharing information and asking questions about the latest tech innovations and how they can be used by journalists. What will we talk about this year? Who knows? You’ll have to show up to find out.
Session leaders: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism.
Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican.
Google Tools for Journalists: Getting the Most from the Web
Learn how to work more efficiently and effectively on the web. Whether you’re in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see what’s hot and what’s not, and add a visual edge to your online content.
Presenter: Sean Carlson, Manager, News Industry Relations, Google
FRIDAY, June 17
9 a.m. to 10:30 a.m.
Blogging 101
So you’re moving online or integrating it into your reporting. Great! This session will show you the tools and services available to you as well as some basic best practices for blogging. Why is it important to link? How do you keep your journalistic ideals and ethics? How can you invite your audience to engage and assist along the way? This session will also focus on the various services available, including mobile blogging and microblogging.
Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com
Audio Slideshows 101
A staple of news websites for more than a decade, the success of these easy-to-produce presentations can be attributed to their ability to deliver a story’s emotional impact and human elements while keeping its producer from becoming lost amid technology. Audio slideshow production is the perfect place for you to start if you’re wading into the ocean of digital storytelling. The principles learned producing audio slideshows can be the foundation on which you build your multimedia portfolio throughout your career. This session will be in Spanish.
Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism.
10:30 a.m. to Noon
Search Engine Optimization for the Journalists
It might sound like a bad science-fiction plot, but knowing how to write content for robots and computers is important for journalists. If you want your fair share - and even more – of the traffic being distributed by search engines, this session is for you. Techniques taught here will also make it easier for readers to understand what your content promises as the news industry publishes on a growing number of media.
Instructor: Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican
Real Time Reporting
Deadline? What’s a deadline when anyone can report the news from the scene at a moment’s notice? Today’s news is an instantaneous event developing at the speed of life itself. Learn the principles of reporting as news happens using today’s mobile, social and digital tools, while examining the potential pitfalls that such aggressive reporting can present. This session will be bilingual.
Instructor: Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism.
2:00 p.m. to 3:30 p.m.
Data Visualization and Census 2010
There are stories to be found in data. Get an introduction to some kinds of stories that can be told – as enhancement to other stories or on their own - by turning the data into interactive graphics. Then, get hands-on with 2010 census data and turn that data into rich data-driven maps. Digital beginners who think this sounds intimidating are especially encouraged to attend this session.
Instructor: Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican
Cheap and Free Tools for the Digital Journalist
You’ll be talking about this session for weeks as you learn and share tips about the tools to make your efforts in digital journalism more efficient, effective and compelling. This high-energy discussion will excite you about the possibilities new tools can have in bringing more life into your stories. It’s a potluck of ideas – come ready to share your favorite tools while walking away dozens of new ones.
Instructor: Joe Ruiz, Engagement Editor, NOWCastSA.com
3:30 p.m. to 5:00 p.m.
Google Tools for Journalists: Getting the Most from the Web
Learn how to work more efficiently and effectively on the web. Whether you’re in print, broadcast, or digital journalism, this session will introduce tips and tricks you can use to search smarter, keep better tabs on your beat, see what’s hot and what’s not, and add a visual edge to your online content.
Presenter: Sean Carlson, Manager, News Industry Relations, Google
Unconference
What subject would you like to discuss? This session will be pitched and voted upon by conference attendees in Orlando. From training to latest trends, this session can include multiple people or be a single person instructor. You can pitch, vote and lead this session. Details on the selection process will be given at the conference.
Facilitator(s): Robert Hernandez, Assistant Professor of Professional Practice, USC Annenberg School of Journalism, who is also organizing this session.
Joe Ruiz, Engagement Editor, NOWCastSA.com
Henry M. Lopez, Manager of Digital Development and Projects Manager, The Santa Fe New Mexican.
